When it comes to marketing your content through new features of different social media platforms it is essential to use the tools which can provide the features to plan and schedule it. In this case of stories feature in Instagram there are new tools which allows the users to plan and schedule their marketing content.
There are few strategies and tools that may help the people to market their content effectively. The following are the tips through which you can take advantage by utilizing the full potential of the stories feature.
The first tip is that creating a strong and consistent aesthetic with collaboration of Instagram stories templates. This allows the brands’ profiles to create their own unique look so that their profile can stand out from the crowd. This also helps the brands to get more Instagram followers cheap when it comes to setting up your profile’s design. This happens when brands spend time on editing and making the design flow better of their profiles. Using the template which is aligned with your brand’s personality will add more value to your brand through social media platforms.
The second tip is to optimize the stories by attaching call to action links. This allows the brand’s profile to direct the traffic towards the official website of the brand. Due to this there are chances of more sales so it is essential to think in the business terms that how much can the brand increase its sales using this feature. Try to make the stories attractive in such way that the users feel good when they see the stories. Many times brands overflow the stories with their marketing content which is not a good idea at all. Making it simple is the key.
The third tip is to schedule the Instagram stories in such a way that they are properly targeted to the right audience. The reason to strategically schedule your Instagram stories is that due to the high competitiveness in the platform which makes many brands to create plans to improve their marketing reach. Use the analytic tools to figure out that which time your majority audience is most active on so that your news can get to them.
Try to plan out the whole schedule in such a way that your marketing can be most effective to your audience.
The fourth tip is to track the completion rate of stories of your audience. This will clarify you that which type of stories are being completed and not being completed by the users. As the attention span of the audience is getting smaller so it is essential for the marketers to convey their message in such an effective way that the audience can get your message. Using right amount of editing or make over is important as it does attract viewers when it comes to good looking creative things. Check out your most viewed story and see what you have done their right, this will give you a clear idea.